MAUI JIM – Maui Jim started in 1980 as a small company based in Ka’anapali beach in Lahaina, Maui. Their classic collection of seven styles has evolved into over 125 styles of sunglasses, all of which are polarised and protect from 100% of UVA and UVB rays. Every Maui Jim sunglass model has been given the 'Seal of Recommendation' from The Skin Cancer Foundation. Maui Jim technology also goes beyond shielding your eyes from glare and harmful UV to reveal and enhance the world’s true vivid colours in detail.